To extend the viewing time
For this reason the brand should be mentioned or shown in the first 4 seconds of the video.and make the video particularly userfriendly it is best to add a subtitle . This means users can watch your video at any time and anywhere. For example structure your next story ad like this Seconds 13 Attract attention through color movement and provocation mention the brand Second 410 Relevant information expressive and convincing images present the product . Quick cuts or a split screen with subtitles can be used to maintain suspense.Seconds 1115 State the call to action explicitly emphasize it Phone Number List visually Stories give you the opportunity to fully utilize the screen and thus the space for your product without actually paying more for it. Apart from the story format you can use the videos to make it clear which solution approach your product takes. Basically you can remember the following structure Introduction with first attention and brand mention Solutions to problems that make it clear why your product is indispensable Call to action Be creative and create a storytelling about your brand and product that you can present in your videos and convince potential customers.
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A unique story also helps your brand stay better in users minds . Dont forcefully promote your product tell your story . Video advertising without pixels Another advantage of video ads is that custom audiences can be created from interactions with the video i.e. video views of different lengths . In this case there is no need for a Facebook Pixel to retarget users who have already contacted your brand . The use of advertisements with video content is therefore an alternative for the marketing of those companies that are not permitted to use the Facebook pixel for data protection reasons.
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