With such collaboration

anamikaHJK

The establishment of a lasting digital link with your community must not be limited to an administrative relationship, it must also advise, reassure, inform and encourage its citizens to take part in the politics of their city. Taking the digital turn therefore means presenting your territorial brand as a transparent and accessible body in order to re give credibility to public speech. A first in Switzerland: a public administration switches to blockchain With a view to facilitating interactions with its citizens, the canton of the end of Lake Geneva is experimenting with a service based on blockchain , a technology known for its tamper-proof nature.

A project initiated by Pierre Maudet, the Geneva Minister in charge of the Economy and Security.  of a wedding photo editing service  decentralized register, immutable and accessible to citizens in complete transparency. The choice of this technology comes from a desire to strengthen and secure the delivery of electronic extracts. Thus allowing the general public to order a free certified digital extract online with their receipt and also to verify its authenticity. that it is indeed issued by the State of Geneva. . This initiative embodies an example to follow, and constitutes a first step towards a true digital.



Revolution for the Administration! Strengthen local attractiveness with social networks Embarking on the social marketing project allows local authorities to attract economic investors potential job creators , tourists activity generators and even new residents. Thus converting its territory into a brand capable of generating belonging and collaboration among targets, on a national and international scale. Hence the need to design personalized messages based on the profile of the interlocutors. Gone are the days when a single message is broadcast to all citizens.